As the importance of social media as a marketing platform has risen, it’s become harder than ever to stand out. Companies are going to extraordinary lengths to attract (and maintain) the attention of potential customers, and one of the more modern tools they’re using to achieve this, is animation. Animation and CGI have made a […]
Character Building: 3 Unexpected Ways Animation Is Used In Marketing Read More »
The way we buy is changing. Currently, there is an ongoing shift away from making individual, one-off purchases for goods and services, in favour of a subscription (or reoccurring income) model. This model has expanded from its roots in magazines, music, and streaming to now being commonplace in industries such as software, automotive, fashion, and
Why Every Business Should Adopt A Subscription Model Read More »
The first statistical graphs as we know them today were created by William Playfair in his 1786 book The Commercial And Political Atlas, although some historians argue there are cave paintings in the Serra Da Capivara caves in Brazil with similar features to many modern infographics that date from as far back as 25,000 years
What Are Infographics And Why Should You Be Using Them? Read More »
Many business leaders have talked about why it is important to ‘pivot’ during the COVID-19 pandemic. They all have their own ideas about what it actually means, and their own agendas for telling business owners why it is important. But what does ‘pivot’ actually mean, and why is it important? A ‘pivot’ refers to a
When Times Are Good You Should Advertise, When Times Are Bad You MUST Advertise! Read More »